-
play_arrow
The Alternative One Your Modern Rock Music Radio Station!
-
play_arrow
Wild Country Radio Your Hometown Country Music Station...
-
play_arrow
Rock ‘n’ Roll Radio We Play Everything That Rocks Your World!
-
play_arrow
Yacht Rock Radio Nothing but Smooth Breezes Ahead...
-
play_arrow
New Wave Radio 80s Songs You Will Not Hear Anywhere Else!
-
play_arrow
NextWave Broadcasting Network Advertising NextWave Broadcasting Radio Group Network
Rational Youth - Heredity
Enjoying your curated playlist from Montreal, Canada!😎
Johnnie Superstock
Public Image Ltd. - Disappointed
To New Wave Radio - The greatest!!
Streaming Audio Advertising · NextWave Broadcasting Network
Streaming Audio Advertising on Five Music Stations
Reach listeners who picked the music themselves. NextWave runs streaming audio advertising and digital radio advertising across five 24/7 music stations, so your spot plays to the audience that fits your brand.
3.5M
Monthly unique listeners, network-wide
302
U.S. markets across the network
5
Music formats, bought separately or together
Audio + Digital
Stream, website and social on every station
Network figures are self-published by NextWave as of May 1, 2026. They are network totals, not single-station audiences.
What Is Streaming Audio Advertising?
Streaming audio advertising puts your commercial between songs on internet radio. People hear it through phones, smart speakers, car dashboards and desktop players. NextWave Broadcasting Network runs five streaming music stations: New Wave Radio, Yacht Rock Radio, Rock ‘n’ Roll Radio, The Alternative One! and Wild Country Radio. Together they reach 3.5 million monthly unique listeners in 302 U.S. markets. You can run one campaign on one station, or across all five.
It is the digital version of a radio commercial: the same 15- or 30-second spot, played on an internet radio stream instead of an AM or FM signal. Listeners open an app, a smart speaker skill or a web player and choose a station. It goes by several names, including digital radio advertising, online radio advertising and internet radio advertising.
Streaming Radio vs. AM/FM Radio Advertising
| AM/FM broadcast | NextWave streaming audio | |
|---|---|---|
| How listeners tune in | Over-the-air radio in one market | Apple App Store, Google Play, TuneIn, myTuner, Streema / Simple Radio, Online Radio Box, Radio Garden, Radio Browser, FM Radio Free, ListenOnlineRadio, RadioSpinner, RadioStationsUSA, smart speakers and the 195 countries on web, in 302 U.S. markets |
| How you buy | By spot and daypart in one market | By audience, station and campaign length |
| Who hears it | Everyone tuned to that frequency | Fans who chose a specific music format |
| Typical pricing | Per spot, roughly $20 to $1,000+ for a :30 depending on market | Usually priced by CPM, often $8 to $30 per thousand across the industry |
| Add-ons | Live reads and events | Website banners, sponsored content, newsletter and social placements |
Price ranges come from our guide How Much Does a 30-Second Radio Ad Cost in 2026?
Choose Your Music Audience
Most streaming platforms sell a broad audience. NextWave sells five clearly defined ones, so you pick the listeners by the music they love.
Yacht Rock Radio
Smooth 70s and 80s soft rock for adults 35 to 64, in 215+ countries.
Age ranges are station-published profiles, not third-party audited measurements.
Streaming Ad Formats
Streaming Audio Spots
Your commercial plays between songs on the stations you choose.
Station Sponsorships
Own a show, a countdown or a time of day with a “brought to you by” mention.
Website Banner Advertising
Display ads on the station websites, so listeners see your brand while they listen.
Sponsored Content
Articles and features matched to a station’s audience, such as product showcases and reviews.
Homepage Promotions
Featured placement on a station homepage.
Social and Newsletter Placements
Your offer in station social posts and listener emails.
Custom campaigns: a mix of the above around a launch, an event or a season.
Where Your Ads Are Heard
NextWave stations stream free on TuneIn, the NextWave iPhone and Android apps, and each station’s website. One order covers every place the station streams.
TuneIn, myTuner, Streema / Simple Radio, Online Radio Box, Radio Garden, Radio Browser, FM Radio Free, ListenOnlineRadio, RadioSpinner, RadioStationsUSA, smart speakers and the 195 countries on web, in 302 U.S. marketsSmart speakers (Alexa, Google) and car dashboards via TuneIn, and any other partners such as Audacy, Streema and myTuner.
Local, Regional or National
Streaming audio works at any scale.
Local
Focus on the markets we serve directly: Florida, New York, New Jersey and Connecticut, and Dallas–Fort Worth.
What Does Streaming Audio Advertising Cost?
Across the industry, streaming audio is usually priced per thousand impressions (CPM), commonly between $8 and $30. For example, a $1,000 budget at a $15 CPM delivers about 66,700 impressions. NextWave builds each campaign around your budget, from $500 to $1,000 a month up to $10,000 and more. Tell us your goal and we’ll send a custom quote within one business day.
How to Measure Results
Streaming audio is easier to track than broadcast radio. Use a vanity URL or promo code in the spot, tag links with utm_medium=audio, and compare website traffic before and during the flight.
How a Campaign Comes Together
1. Tell us the goal
Awareness, website traffic, store visits, an event or a launch.
2. Pick the audience
One station or several, national or local.
3. Build the mix
Audio spots plus any banners, sponsorships or content.
4. Launch and track
We schedule the flight and you watch the results.
Streaming Audio Advertising FAQs
What is the difference between streaming audio and digital radio advertising?
They mean the same thing. Both are commercials that play on an internet radio stream rather than an AM or FM signal.
Do I need my own commercial?
No. NextWave can help write and produce your spot, or you can send a finished one. See the radio advertising FAQs for creative details.
Can I advertise on just one station?
Yes. You can run on a single station that fits your audience, or on any mix of the five.
How fast can a campaign start?
Send the form below and we’ll reply within two business day with a plan and a start date.
Is streaming audio good for small businesses?
Yes. Budgets start at $500 a month, and you can focus on a local market or a single music audience instead of paying for a whole broadcast market.
What spot lengths can I run?
Streaming spots use the same 15- or 30-second commercial as broadcast radio.
Start Your Streaming Audio Campaign
Tell us what you want the campaign to accomplish. A NextWave media representative will reply within one business day.